Gambling software company Microgaming has announced a collaboration with Malta-based platform and content provider BLOX to increase distribution of its popular online slot and casino games to operators in Italy.
“We have built an incredible portfolio of games from some of the biggest providers in the market and the addition of Microgaming further sets us apart from our rival platform providers and aggregators,” says Karl Grech, Chief Commercial Officer at BLOX, of the collaboration. Describing Microgaming as “undoubtedly one of the industry’s leading content providers” he adds, “we are thrilled to be able to offer these and more to our partners and their players.”
The deal will mean that over 50 Microgaming titles will be added to BLOX’s game aggregator, which comprises a vast and impressive line-up of titles.
The Malta-based company delivers content to prestigious operators like Betagioco.it, and the addition of content by Microgaming will enable them to diversify their portfolios with some of the most played games around the world.
On behalf of Microgaming, Rupert Dix, Managing Director at PNL, added, “Italy has a thriving online casino market and we are thrilled to be able to offer our games to more operators and players via this great partnership with BLOX. The deal is initially for 50 games, including some of our most popular slots, but the plan is to integrate more titles over the coming months so that operators powered by BLOX can offer their players even more quality content from Microgaming and our partner studios.”
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